Protecting your Internet identity: are you naked online?

How Did You Get Naked?

Peekers and Gawkers: Who Is Looking at Your Online Persona?

Self Examination

Time to Get Dressed

Behavorial Targeting

Branding Your Public Persona

Protecting Identity In A Crisis: Identity Theft and Defamation

Turning Off the Lights: Choosing to Be Invisible Online

Don't Forget the Kids

Dress for Career Success

Conclusion.

Foreword / by Chris Swecker

How were you exposed?

Peekers and gawkers : who is looking at your online persona?

Behavioral targeting

Self-examination

Time to get dressed

Protecting identity in a crisis : identity theft and defamation

Branding your public persona

Your right to be forgotten and to complain online

Dress for career success

Don't forget the kids

Turning off the lights : choosing to be invisible online

Notes

Index

About the authors.